The Dutch switch Name from Holland to the Netherlands
The Dutch government has decided to abandon the use of the term “Holland” to address the country. The country’s official name, The Netherlands, will be used for all promotional purposes, according to the government.
On the 1st of January 2020 the name Holland officially ceases to exist as a designation of the Netherlands State. This was reported by local authorities.
Institutions, local authorities, universities, private companies and the media have to use the name Netherlands since the beginning of the year 2020. The government believes the measure will allow the country to get rid of its image in a drug and prostitution setting.
Authorities in the country believe that the tourist flow will be redistributed, as today most tourists visit the historically old Netherlands – Amsterdam and The Hague – and these cities cannot cope with the huge influx of visitors.
The reform to change the country’s name will cost the kingdom budget the amount of € 200,000. Earlier, it became clear that the authorities in Amsterdam wanted to eliminate the use of the name “Red Light District”. Its name for all city signs will be replaced by its historic name “De Wallen”.
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